Fractional CMO
Marketing leadership for Swiss and German Startups, Scale-ups and SMEs.
The fractional CMO Solution
Most Startups, Scaleups and SMEs need strategic marketing leadership, not necessarily a 100% role. Fractional makes experience plannable and affordable.
BEST FOR
Startups
Scaleups
SMEs
Mid-Market
Growth
A Fractional CMO is a team member.
Fractional means the time commitment, not the depth of involvement. They attend leadership meetings, set the strategy, manage teams and agencies, own the pipeline, and report to the CEO. The full scope of a CMO role, embedded from day one.
What a Fractional CMO actually does.
Grow businesses
Architecture and strategy
Builds the Marketing architecture and brand, sharpens your proposition, and builds a GTM plan that connects marketing directly to revenue. Not a slide deck. A working plan with priorities, timelines and metrics.
01
Team and execution leadership
Leads/builds your marketing team and agency partners. Runs the meetings, makes the calls, develops the people. The difference between a strategist who advises and a leader who owns outcomes.
02
Growth and scale
Builds/scales the demand engine: channels, stack, attribution, spend allocation. Connects marketing activity to pipeline so every decision is made from data, not instinct. Enables agentic marketing.
03
For Companies
- Companies get matched with the right expert.
- Ready and operational in days, not months.
- Embedded in your business.
- Long-term commitments possible.
- Lower costs and risks than with a full-time hire.
Let’s discuss your requirements.
For Candidates
- You have built and scaled companies.
- You are an architect and leader.
- AI-native is your language.
- You are flexible and open minded.
- Your references are excellent.
- You are located in CH / EU
Submit your CV, reference cases and further details to get started.
Frequently Asked Questions
What is a Fractional CMO, exactly?
A senior marketing executive who embeds in your company as a leadership team member. They own the strategy, lead the team, and drive growth on a defined time commitment per month. Fractional refers to the time, not the capability or accountability.
How is this different from an agency or consultant?
An agency executes tactics. A consultant delivers a deck. A Fractional CMO owns outcomes. They run your marketing meetings, develop your team, align with sales and product, and report to the CEO or board. They are in the business, not on the sidelines.
Who is this for?
Startups, scale-ups and SMEs that need senior marketing leadership and want to move fast. Also for CMOs, Heads of Marketing and VPs who want to bring their expertise to multiple companies through mandates.
How are CMOs in the network vetted?
Every CMO is thoroughly vetted for both business outcomes and cultural fit. This includes structured interviews, assessment of measurable results and sector expertise. Only senior marketers with proven executive responsibility and a credible track record of driving growth are admitted to the network.
What does a Fractional CMO cost for companies?
The cost depends on the scope, seniority and commitment required. Most mandates are structured as a monthly retainer. Fees and expectations are agreed transparently before the mandate begins between the two parties.
Is there a cost to join the network as a CMO?
Listing your profile is free. Any placement arrangement once a mandate is confirmed is discussed during the intro call, with full transparency before anything is agreed.